Suncoast Tampa Association of REALTORS® Partners with REALE, an AI-Powered Agent Expert Pricing Platform
Tampa, Fla. – 09/23/25 – Suncoast Tampa Association of REALTORS® (STAR), the preeminent real estate organization servicing the Tampa Bay area, is proud to announce a strategic partnership with REALE, an AI-powered, crowdsourced agent pricing platform focused on helping agents lower days on market, reduce listing expirations, strengthen their brand, win more listings, and enhance customer satisfaction in residential real estate.
Through this partnership, STAR and REALE will collaborate on initiatives that empower STAR members with innovative pricing tools, improve precision in pricing strategy, and strengthen the overall price discovery process across the Tampa Bay area. Together, STAR and REALE aim to foster business opportunities, expand professional development, and deliver increased price assurance to agents, consumers, and communities throughout the region.
"This partnership reflects STAR’s commitment to delivering innovative resources to our members,” said Quan Remmer, Vice President of Strategic Partnerships of STAR. “By working with REALE, we are helping agents harness the power of AI and peer insights to make smarter pricing decisions that directly benefit our members and their clients.”
As REALE continues to scale its footprint across Florida, this collaboration with STAR represents a major step forward in advancing real estate pricing technology adoption at the local and regional levels.
“We’re honored to partner with STAR, a forward-thinking organization with a track record of championing innovation,” said Chris DeSimone, CEO of REALE. “Together, we’re creating a new standard for pricing accuracy and agent support in one of Florida’s most dynamic markets.”
This strategic alignment positions both STAR and REALE at the forefront of proptech innovation, and will serve as a model for how real estate associations and technology providers can work hand-in-hand to create lasting value for professionals and consumers alike.
About Suncoast Tampa Association of REALTORS®
Suncoast Tampa Association of REALTORS® (STAR) represents over 25,000 members. STAR empowers REALTORS® and enhances communities through advocacy, support, and innovation. STAR delivers exceptional professional development and networking opportunities while supporting REALTORS® across residential and commercial sales, property management, and appraisals. Our members benefit from access to cutting-edge tools and resources designed to advance their business. Committed to innovation and excellence, STAR adheres to the National Association of REALTORS®' Code of Ethics. For more information, visit https://tamparealtors.org/ and https://pinellasrealtor.org/.
The term “REALTORS®” is a registered collective membership mark that identifies a real estate professional who is a member of the National Association of REALTORS® and abides by its strict Code of Ethics.
About REALE, Inc.
REALE is an AI-powered pricing platform that crowdsources insights from top-performing real estate professionals to deliver hyper-accurate price estimates. By combining data science with agent expertise, REALE empowers agents to close more deals with confidence and deliver unparalleled price assurance to clients. For more information visit https://www.ohreale.com/.
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